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Friday, March 5, 2010

Choose White Label this season

This season, plus size designer Anna Scholz introduces her distinctly premium White Label collection. It features both of-the-moment and timeless silhouettes, incorporating striking colour palettes and eye-catching prints in luxury fabrics.

For the Spring-Summer ’10 White Label collection, Anna offers the flirty and flattering dresses that fans rely on as well as her signature kaftan and tunic styles with their bold prints and sequin embellishments. Her elegant tailoring and gorgeous coats are arresting and sexy.

Crepe Expectations
Anna loves to work with crepe jersey for its drape, its expensive weight and its versatility. Available in the season’s hot electric blue colour, Anna’s crepe wrap maxi dress sweeps in an elongating column. Her black fold-over jacket offers some of the sharp finish of a suit jacket or your boyfriend's blazer but in soft, feminine crepe which moves and flows.

Welcome to The Digital Age!
Anna’s fresh digital prints lend a modern edge to her classically flattering silhouettes. The new digital “swirl” print is a galaxy of muted tones with supernovas of bright pink. It transforms Anna’s silk pleat maxi dress with its sweeping lines and pintuck pleats into a graceful, contemporary statement piece.

Similarly, her wavy digital “spirograph” print gives bite to the elongated silhouette of Anna’s sleeveless jersey maxi dress with flattering gathering details.

The digital “paintbrush” print is a riot of rainbow watercolours splashed over breezy silk habotai. Anna’s handkerchief dress looks ethereal, edgy and elegant as it hangs in gossamer angles anchored by panels of black silk.




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