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Wednesday, January 2, 2008

USA : A fashion line up like no other…PGA Merchandise Show

January 2, 2008

The 55th PGA Merchandise Show is bursting at the seams with fashion programs to suit retailers of all types coming from around the world to the Orange County Convention Center in Orlando, Fla., Jan. 17-19, 2008.

Apparel and accessories consume a large portion of the 500,000 net square feet of interactive exhibit landscape that is host to some 1,250 golf vendors and some 45,000 industry professionals.

More than 200 top apparel companies will present the hottest fashion collections for fall 2008 including market leaders such as adidas, Ashworth, Fairway & Greene, EP Pro, Cutter & Buck, Ahead, Bette & Court, Gear for Sport, Imperial, Antigua, Izod G, Lily Pulitzer, Bobby Jones, Tommy Bahama, Greg Norman Collection, Tehama, Ben Hogan, Polo Golf Harry Vardon, Byron Nelson and many more.

“The PGA Merchandise Show is the largest and most significant gathering of our industry’s most influential people,” said Nancy Haley, the co-founder and CEO of Tehama and Izod G and the 2007 recipient of the PGA Ernie Sabayrac Award for lifetime contributions to the golf industry. “It is the ideal setting to conduct business, establish and build relationships, plus mix in some fun among colleagues.”

Ten fashion shows will take the runway spotlight during the three-day PGA Merchandise Show. Currently, the Fashion Fairway Fashion Shows, sponsored by the 19th Hole Magazine showcase the latest golf apparel collections by top companies including:

adidas Golf, Bobby Jones, Claudia Romana, Cocchia, Como Sport, GEAR for Sports, HEAD Sportswear USA, Iconic Sport, Lily's of Beverly Hills, Nick Price Apparel, Nike Golf, Puma North America, Sandon Golf Apparel, Sunderland of Scotland Inc, Tail Inc, Tehama, Titania Golf, Verdina.

Four shows will be held daily at the fashion show stage located in the Apparel Hall of the Show floor on Thursday and Friday, Jan. 17 and 18, at 9:30 a.m., 11:30 a.m., 1:30 p.m. and 3:00 p.m. Saturday shows will be held at 9:30 a.m. and 11:30 a.m.

Bringing a behind-the-scenes understanding of design, performance and merchandising techniques for the trendiest collections, the new Fashion Designer Panels will feature the top trends and hottest designers in golf apparel.

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Source @ Fibre2fashion.com

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