Bride Show Abu Dhabi to celebrate 10th anniversary in 2011

As The Bride Show Abu Dhabi prepares for its 10th Anniversary show in February 2011, businesses from around the region are now signing up to take part in the preeminent bridal extravaganza knowing it is the ideal platform to meet thousands of clientele.

Spenders in the UAE capital continue to defy the global trend of tightening purse strings; extravagance, opulence and glamour remain the driving force in the booming fashion and beauty industry and weddings remain big business.

The four day wedding event earlier this year saw visitor numbers swell by 18 per cent as the largely female crowd descended upon the Abu Dhabi National Exhibition Centre with money to spend as they planned large scale family wedding celebrations. Organisers are predicting a further increase in visitor numbers for 2011 as the economy starts to recover.

Already, a number of well known brands have signed up to take part in The Bride Show Abu Dhabi and organisers are advising prospective businesses to act now in order to secure a prime position in the exhibition hall.

Dresses and designs from Sposa by Shiva Taba, Ozugal, Kubra Al Qaseer and Zahra, who dressed Paris Hilton during her recent visit to the UAE can all be seen on the catwalk and up close at their exhibition stands.

La Sirene, a Lebanese salon and spa will be using the event to launch their new Jumeirah Beach Residence salon, the first in the UAE. And new to the event in 2011 is Sprüngli Middle East, Switzerland�s oldest chocolatier and creator of the finest premium hand-made chocolates in the world. Sprüngli�s range of delicacies has already become a firm favourite at both Royal and VIP weddings in the Middle East.

 

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Bride Show Abu Dhabi : Bespoke Your Wedding

The UAE capital’s most prestigious bridal event is welcoming a range of new brands, products and services, offering brides-to-be and Abu Dhabi’s fashionistas a glamorous day of shopping and wedding planning.

From 10 to 13 February at the Abu Dhabi National Exhibition Centre, and under the patronage of Her Highness Sheikha Sheikha Bint Saif, wife of His Highness Sheikh Dr. Sultan Bin Khalifa Bin Zayed Al Nahyan, The Bride Show Abu Dhabi will be an exclusive opportunity to buy luxury goods which are not usually available in the capital.

Joining respected wedding organisers such as Carnation, Dubai World Trade Centre and Al Khaleej Hospitality this year are AZURINE and Empire Events, wedding planners who can take the stress out of organising the ultimate family celebrations.

A collection of Italian jewellery designers are travelling from Europe to showcase the latest in sparkling gems and gold for the first time at The Bride Show Abu Dhabi. Roberto Casarin SRL, Fabio Fanfani, Bruno Aristi, Maggio Teresa & Damianacos Damiano, IMVIDIA and Clio Pro Jewellery will be bringing thousands of dirhams of diamonds to Abu Dhabi, ideal for engagement rings and wedding bands.

Representing the ultimate in decadence, Asian company Prouna will be showcasing their new concept luxury chinaware, designed by an international team of renowned artists and ceramic engineers. More than simple tableware, the collections feature sparkling crystals which embellish original and beautiful patterns on fine bone china.

With a bespoke store in Seoul, South Korea, the company’s exclusive presence at The Bride Show Abu Dhabi will be the only time brides-to-be can purchase the ultimate dining experience which blends Asian high culture with European tradition in a distinctive and contemporary style.

“Planning a wedding should be an exciting moment rather than a stressful one,” said Lucy Clarke, Exhibition Director for The Bride Show. “The Bride Show Abu Dhabi offers brides-to-be ideas, tips and the latest trends in the wedding industry to help them prepare for the biggest day of their lives.”

Also new to The Bride Show Abu Dhabi this year are L’Oreal and Kerastase, coming together to offer women free use of the blow dry bar, giving them ideas for bridal hairstyles and chignons. Furthermore, brides-to-be can find out about their exclusive wedding hair packages, which begin a month before the big day, offering a unique and tailor-made plan for colouring, treatments, cuts and products.

Well known Lebanese television presenter Claire Damaa is travelling to the UAE to launch her new line of luxury lingerie, Claire D. A first for The Bride Show Abu Dhabi, the lingerie, which retails from 300dhs up to 7,500dhs, features straps of Tahitian pearls, which can also be used as a necklace and bracelet.
 

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