Bride Show Abu Dhabi : Bespoke Your Wedding

The UAE capital’s most prestigious bridal event is welcoming a range of new brands, products and services, offering brides-to-be and Abu Dhabi’s fashionistas a glamorous day of shopping and wedding planning.

From 10 to 13 February at the Abu Dhabi National Exhibition Centre, and under the patronage of Her Highness Sheikha Sheikha Bint Saif, wife of His Highness Sheikh Dr. Sultan Bin Khalifa Bin Zayed Al Nahyan, The Bride Show Abu Dhabi will be an exclusive opportunity to buy luxury goods which are not usually available in the capital.

Joining respected wedding organisers such as Carnation, Dubai World Trade Centre and Al Khaleej Hospitality this year are AZURINE and Empire Events, wedding planners who can take the stress out of organising the ultimate family celebrations.

A collection of Italian jewellery designers are travelling from Europe to showcase the latest in sparkling gems and gold for the first time at The Bride Show Abu Dhabi. Roberto Casarin SRL, Fabio Fanfani, Bruno Aristi, Maggio Teresa & Damianacos Damiano, IMVIDIA and Clio Pro Jewellery will be bringing thousands of dirhams of diamonds to Abu Dhabi, ideal for engagement rings and wedding bands.

Representing the ultimate in decadence, Asian company Prouna will be showcasing their new concept luxury chinaware, designed by an international team of renowned artists and ceramic engineers. More than simple tableware, the collections feature sparkling crystals which embellish original and beautiful patterns on fine bone china.

With a bespoke store in Seoul, South Korea, the company’s exclusive presence at The Bride Show Abu Dhabi will be the only time brides-to-be can purchase the ultimate dining experience which blends Asian high culture with European tradition in a distinctive and contemporary style.

“Planning a wedding should be an exciting moment rather than a stressful one,” said Lucy Clarke, Exhibition Director for The Bride Show. “The Bride Show Abu Dhabi offers brides-to-be ideas, tips and the latest trends in the wedding industry to help them prepare for the biggest day of their lives.”

Also new to The Bride Show Abu Dhabi this year are L’Oreal and Kerastase, coming together to offer women free use of the blow dry bar, giving them ideas for bridal hairstyles and chignons. Furthermore, brides-to-be can find out about their exclusive wedding hair packages, which begin a month before the big day, offering a unique and tailor-made plan for colouring, treatments, cuts and products.

Well known Lebanese television presenter Claire Damaa is travelling to the UAE to launch her new line of luxury lingerie, Claire D. A first for The Bride Show Abu Dhabi, the lingerie, which retails from 300dhs up to 7,500dhs, features straps of Tahitian pearls, which can also be used as a necklace and bracelet.
 

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Damas Joins Hands With WGC To Offer Enticing DSF Deals

Damas, the leading international jewellery retailer in the Middle East, in association with World Gold Council is offering 20kg gold in retail promotion during the 32-day Dubai Shopping Festival (DSF).

On every purchase of gold and jewellery worth Dh500 at one of the participating Damas stores, the customer will be entitled to one raffle coupon and enter into a daily draw to win gold. This mega promotion offered during the biggest regional shopping bonanza will give five shoppers the chance to win 100gm of gold every day and four lucky winners will also get an opportunity to win the grand prize of 1kg gold each.

Tawhid Abdullah, Managing Director of Damas, said: "During DSF, we witness at least 40 per cent increase in retail activities across our outlets. Damas as a support sponsor of DSF has once again entered in this annual event with the commitment to support the initiatives of Dubai Government to promote tourism in the city. Thus on this occasion, on behalf of Damas, I wish to extend our felicitations to the DSF authorities and the government of Dubai for holding this mega event with a lot of success year-after-year and supporting our retail initiatives.”

He added Damas has always created a lot of buzz during DSF by providing shoppers a rewarding experience and an opportunity to win big. “Though the world is passing through an economic meltdown but I’m sure more and more people will buy gold as it still is considered to be the safest investment,”he said. “Being an enthusiastic partner of the Dubai government, every year during DSF we reward our shoppers through great offers and this year is no different. The festival has grown rapidly in size and scope to become the largest and most dynamic festival of its kind in the world. It organizes hundreds of events, which are enjoyed by people of all ages. Thus once again we are offering the best promotions to benefit our patrons during this shopping extravaganza.”

Dubai has earned the title of ‘City of Gold’, and the continuous marketing efforts of retailers such as Damas and the World Gold Council and the annual promotions of its partners play a large role in creating awareness of this prestigious title locally, and internationally. The council has worked closely with the DSF authorities to promote Dubai as the main centre of gold in the region, since the launch of DSF.




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