PFDC Sunsilk Fashion Week By Sublime’s At Lahore 2011

Please click on the below images to view in full size

PFDC Sunsilk Fashion Week "DAY 4" - Sobia Nazir Collection

Sobia Nazir at PFDC Sunsilk Fashion Week Karachi

Designer Sobia Nazir with her collection for Fashion Week entitled '"Baroque". This womenswear collection was inspired by the opulence of the baroque style prevalent in the seventeenth and eighteenth centuries in Europe. To Sobia Nazir the word baroque can also simply mean something that is elaborate with many details and the highlight of this collection was the use of exquisite floral motifs displaying a distinctive ornamental style. In addition to being a collection of baroque style ornamental design, the fabrics used for the collection were rich, gilded fabrics like chiffons, brocade and velvets, cut in flowy drapery silhouettes and embellished with thread, gota and gold cuts.

PFDC Sunsilk Fashion Week "DAY 4" - HSY Collection

HSY Collection at PFDC Sunsilk Fashion Week Karachi

HSY's (Hassan Sheheryar Yasin) collection was indeed the finale show at the second PFDC Sunsilk Fashion Week. HSY brought to Karachi his menswear and womenswear Prêt-à-porter collection entitled "Metamorphosis". This was inspired by the design house's journey and represented a "coming into our own" of the label. A variety of pure fabrics were utilised in the collection where contemporary silhouettes were enhanced with crafts from across the regions of Pakistan. Renowned designer Deepak Perwani walked the ramp for HSY.

PFDC Sunsilk Fashion Week "DAY 4" - Ammar Belal's Collection

Ammar Belal's Collection at PFDC Sunsilk Fashion Week

Ammar Belal presented his Fashion Week collection entitled "The Concrete Jungle". The collection was menswear and womenswear both inspired by the skyscrapers of New York and Art deco architecture. Different fabrics in multiple shades of grey to symbolize the concrete feel of Manhattan's skyline were used for the entire collection. For the pieces that incorporated men's style tailoring techniques, silk blend wools in super high counts were used in pin stripes and checks. New embellishment materials were created by using actual tools used in construction processes such as stainless steel, plastic, bolts, catchers and wire. The $100 silk print in a brick design is a play on the "nations made on money" tagline and was used in accents throughout the collection. Grey distressed denim, along with stretch jersey was also used for the jeans line in the collection.

PFDC Sunsilk Fashion Week "DAY 4" - Sadaf Malaterre Collection

Sadaf Malaterre at PFDC Sunsilk Fashion Week Karachi

Sadaf Malaterre with her womenswear Prêt-à-porter collection for Spring/Summer 2011 which was inspired from life, nature and color. The collection was a fine blend of silks and structured cuts combined with simplicity and embellishment enhancing the piece.

PFDC Sunsilk Fashion Week "DAY 4" - TEEJAYS Collection

TEEJAYS at PFDC Sunsilk Fashion Week Karachi

'TEEJAYS' womenswear and menswear collection for Fashion Week "TEEJAYS EVOLUTION", was inspired by the forty years of fashion, from 1970 to 2010, at TEEJAYS - from the bohemian 70s, to the creation of military awami at TEEJAYS in the 80s and 90s and then into the 2000s where vintage was brought in with a twist, and recently, with the space age. The fabric used was mainly cotton with a hint of leather used as lowers and trimmings. Beginning with the 70s theme, the show was more flowy at the start leading into a structured look with details and finally, ending with a defined structure silhouette.