St. John ropes in Kate Winslet as new face

The luxury knitwear manufacturer brand, St. John has roped in actress Kate Winslet as its brand ambassador.


The actress replaced Angelina Jolie and Karen Elson who formerly endorsed the brand.


Reports regarding a row between the brand and Jolie started coming last year, when some of the media channels claimed that, Jolie had some issues regarding the outfits that she was required to put on for the brand.


The brand managers said that they roped in Winslet to endorse the 2011 line as, she best exemplifies the brand’s contemporary sensibility.


On the other hand, Winslet said that, she took up the offer as she feels that the brand symbolizes the dressing and living style of today’s women. She said that the brand’s collection is stylish and elegant, and that she is thrilled to be associated with the brand.

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Supermodel Karen Elson Takes Tumble At British Fashion Awards

Karen Elson, the British supermodel, stepped onto the catwalk and into fashion history at the British Fashion Awards gala in London last night.

 

Elson, 30, the flame-haired “discovery” from Oldham, Manchester, who has become a global fashion star, arrived on the stage at the Royal Courts of Justice to present the Fashion Creator award – and seconds later disappeared.

She walked straight into an ill-concealed “orchestra pit” and promptly disappeared from sight.

All the audience of fashion luminaries, including Kate Moss and Victoria Beckham, saw was a flash of Elson’s red velvet, Alexander McQueen fishtail gown, as she tumbled four feet downwards into the darkness.

Elson, who is the wife of The White Stripes frontman, Jack White, with whom she has a daughter and son, made a miraculous recovery.

She appeared, back on stage, within minutes, declaring:”I am the clumsiest person on this earth. I cannot believe I just did that.

"That is the worst fall I have ever had. I might have broken a rib, but I’m fine.”

Elson, a former winner of the British Model of the Year fashion “oscar”, went on to present The Isabella Blow Award for Fashion Creator to the creative director of American Vogue, the British-born Grace Coddington, who emerged as the “star” of the recent ‘frockumentary, “The September Issue".

The incident revived memories of Naomi Campbell's wipeout during Vivienne Westwood's 1993 Anglomania show after attempting to walk in 10 inch heels.

One onlooker said: "It was a spectacular fall from grace but she handled it well."

Other award winners at the industry "Oscars" included Christopher Bailey, who was named ‘Designer of the Year’ for turning heritage brand, Burberry, into a global luxury label, and Georgia May Jagger, the 17-year-old daughter of the Rolling Stone Sir Mick Jagger, who was named ‘Model of the Year’, following her international success as the “face” of Hudson Jeans and the Versace spring/summer 2010 campaign.

Source : http://www.telegraph.co.uk