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Monday, October 4, 2010

La Perla launches Shapecouture collection

A new SHAPEWEAR project for a LA PERLA collection that enhances femininity of all women, interpreting the innovative LYCRA beauty fabric:The Science of Shaping.

Today shapewear underwear is one of the fast growing market segment that is and La Perla decided to make its debut in this sector with its exclusive ShapeCouture collection that interprets the new LYCRA beauty fabric dimension.

INVISTA, one of the largest producer of fibre solutions for textile applications, owner of the LYCRA fibre trade name, has developed the innovative LYCRA beauty fabric platform that, availing itself of an exclusive scientific method for measuring comfort level in fabrics and garments, allows the quality and performances of newly conceived fabrics for shapewear to be evaluated and certified.

For its ShapeCouture collection in addition to two types of elastic fabric produced by Brugnoli, My Fair and Fashinant both containing about 30% LYCRA fibre, La Perla chose the Piave style R618 tulle by Piave Maitex. Although these Brugnoli articles are lightweight fabrics, completely in keeping with the elegance of this collection, they still manage to develop a very high level of comfort and strength which puts them quite righly in the LYCRA beauty fabric Smoothing category as “Specialty” fabrics. The Piave style R618 tulle by Piave Maitex has also obtained the qualification as LYCRA beauty fabric Sculpt.

 

Read more about La Perla launches Shapecouture collection @ Fibre2fashion

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