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Tuesday, February 19, 2008

USA : Volcom ties up with Todd Bratrud for ‘Lizard-print’

February 19, 2008

This spring Volcom has teamed up with legendary skate graphic wizard Todd Bratrud for an exclusive Featured Artist Series lineup of custom edition "Lizard-print" product. This product lineup includes a t-shirt, hooded sweatshirt, hat, socks, belt, iPod case, sandals, bikinis and wallet.

There will be a series of large-scale (no pun intended) international artshows featuring Todd and special guest (spring featured artist Devon Green) to help support the roll-out. These shows will coincide with the release of a promotional Bratrud-designed 2008 "Lizard Girl" pin-up calendar.

Additionally, a series of 12 limited edition silkscreen posters will be available exclusively at the shows. We are very excited to be working with Todd on this level and look forward to the culmination of our collective efforts.

Todd's story goes a little like this, "I grew up in the middle of nowhere... Crookston, Minnesota. A small farming community in rural northern Minnesota there really wasn't much to do unless you were into football, hunting or throwing things off the bridge. I wasn't into football or hunting and throwing things of the bridge got old after about 14 years, I moved on to drawing and skateboarding as a means for fun around 1989.

somewhere along the way I ended up doing all things art related for consolidated skateboards for a good number of years. these days I am lucky enough to be doing art on a regular basis for Flip Skateboards, Volcom, The Skateboard Mag, Nike, Familia Skateboard shop as well as sort of running Teenage Runaway Urethane and also all kinds of odds and ends for Burlesque Design of North America.

On top of all that stuff, still skateboarding most every day. All I do is still done as a means for fun, only real difference is not having to bag groceries for rent money any longer."

Volcom Inc

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