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Friday, January 30, 2009

Global Fashion: From Sexy Lingerie To Warming Furs & Leather

The international economic and financial crisis now has the global textile and clothing market firmly in its clutches. In China last month whole series of textile and clothing firm had to fold. The largest Chinese consumer goods fair in Canton posted a drop in export orders of a good 30%.

The textile and clothing business in numerous high-consuming European countries has been paralysed since last summer if not before, prompting those supplying the clothing industry and large retail forms to revise their sourcing cycles, volume and regions even more stringently. A partial re-orientation is on the cards in many sourcing companies and new suppliers from other countries are being tested. Alongside new regions in Asia, Eastern Europe and especially North Africa are now moving more strongly into focus due to their greater market proximity, great flexibility and lower batch sizes per style.

Global Fashion remains Europe’s leading fair for sourcing, private label and contract manufacturing when it comes to seeking new sourcing areas in the fashion business. Held once again in parallel to CPD and HMD from 1 to 3 February 2009 this special fair will this time be hosted in Hall 5. Once again it offers international sourcing management from both trade and industry a comprehensive kaleidoscope of companies from throughout the world. With 320 exhibitors from 20 countries Global Fashion presents a comprehensive range of companies and countries. This time exhibitors come from Bangladesh, Bulgaria, Canada, Egypt, Germany, Great Britain, India, Italy, Latvia, Lithuania, Macao, Morocco, Nigeria, Pakistan, Panama, the People’s Republic of China including Hong Kong, Portugal, Serbia, Taiwan and the Ukraine.

Companies from Serbia and Morocco attending for the First Time
Amongst those celebrating their premiere this time at Global Fashion are companies from Serbia and Morocco. They enhance the new ‘Global Exclusive’ segment launched at the July 2008 event. The Serbian Chamber of Commerce will be presenting six companies as part of a joint stand. These firms produce women’s and men’s clothing and wish to score points with buyers from trade and industry with short and flexible delivery times, competitive prices, good value for money, good quality thanks to state-of-the-art technology and staff with great know-how.

With four companies the Moroccan clothing association A.M.I.T.H. will also be exhibiting in the fashion metropolis on the Rhine for the first time now. The ranges of these firms demonstrate the wide choice of manufacturing segments the Moroccan clothing industry has to offer. For instance, Cabilux covers almost the entire clothing range – from nightwear and homewear through to women’s wear, children’s wear and men’s sportswear. Dounitex is specialised in shirts and blouses, complemented by pyjamas and corporate clothing.

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Titan Brings CLEO This Valentine's Day

Providing maximum choices for presenting your special someone with a priceless gift this Valentines, Titan has launched a line of watches for women, named – CLEO.

Bold watches are in this season. And this is certainly a time to flaunt some chunky watches. This Valentine's Day special collection is designed to add that touch of international styling to your accessories wardrobe this season. Titan CLEO reflects the energy and vibrancy of today's fashionistas. Wear it at office or for a night out, it's the perfect collection for women who love a touch of glamour.

Details of two watches from the collection:
Pic 1 - Styled with a louisiana croco leather strap in beige adorning the round studded case, this watch has a truly, contemporary form. The asymmetrically laid out indices in blue with an embellished seconds dial add a sparkling touch to complete this timepiece and make you feel like a modern day Cleopatra!

Pic 2 - This contemporary creation with an international styling has a studded round case complemented with multi function features. The white dial comes Justify Fullto life with the sub dials further studded to highlight the day, date and the 24-hour function. With its graceful steel bracelet, this watch is an irresistible accessory for modern women.

This wrist wear's are available at all World of Titan showrooms and department stores across the country. Titan Industries is the world's fifth largest and India's leading manufacturer of watches. The company has manufactured more than a 100 million watches till date; and has a customer base of over 80 million. The umbrella brand Titan is one of India's leading watch brands that brought about a paradigm shift in the Indian watch market, offering quartz technology with international styling.

Source : Fibre2fashion

Wednesday, January 28, 2009

Bunkhouse Debuts Denim Range

Bunkhouse, one of Delhi’s hottest fashion zone which has Delhi’s trendy youth swearing by its styles has debuted a range of fashionable denims setting the trend for 2009.

In line with Bunkhouse fashions style statement of creating timeless products, the Denim designs are cool and chic with an emphasis on fit. Paying careful attention to details and clean, dark finishes, Bunkhouse has combined sexiness, style and comfort in this new range of jeans for men and women.

The range, marrying the hi-church of fashion with the street, is inspired. The fabrics are soft and the prices recession-friendly. Finding the perfect pair of jeans which gives you the dream fit is now easy. Just go to bunkhouse and pick up the denims in styles ranging from skinny to flare, low waist to high waist, pristine to shredded.

The entire collection is made from the finest Italian and Japanese denims, which have been given minimal treatment to create a unique spectrum of shades.

Jeans are a must of any wardrobe. It is not just a fashion statement but an all-time favourite. From street fashion to designer, Bunk House brings jeans that have the casual yet rebellious appeal. The brand brings international styles and designs in Jeanswear. Low-rise, vents, zippers, flares, Vintage look, worn patches on backside, light washes, embellishment are some of the styles available in Jeans at Bunk House”, said Mr. Siddhartha Upadhyay, CEO, Mavcomm Bunkhouse Retail Pvt Ltd.

Whatever your style in denim, there is a pair at Bunkhouse there for everyone.

Bunkhouse Retail Pvt Ltd

Source : Fibre2fashion

Tuesday, January 27, 2009

Macy's To Celebrate Valentine's Day With Red Dress

Valentine's Day is that one time of year where you can relive the romance, remember the first time you laid eyes on your beloved, and revisit all the funny moments you've shared. To celebrate this amorous holiday, Macy's is offering whimsical and irresistible gifts of love along with special savings from the heart.

In honor of American Heart Month and National Wear Red Day on February 6, Macy's will celebrate with weekend-long savings (Feb. 4-8) for those who wear red or purchase a Go Red For Women Red Dress pin for $2. All pin proceeds will benefit the American Heart Association's Go Red for Women movement and customers will get 20 percent off a broad selection of merchandise throughout the store. Macy's is a national sponsor of Go Red For Women, helping to raise more than $18 million for the cause since 2004.

From the latest in accessories to this season's top fragrances, Macy's is the place to buy your love, something they'll truly love.

Cupid's arrow is on target with the latest in jewelry.Diamonds are always a girls' best friend, especially a 2-carat diamond heart locket and bracelet or a beautiful Murano glass necklace and bracelet. Statement necklaces made of Swarovski crystal or a box set of inspirational jewelry are great ways to say I Love You. Chandelier earrings, rings and bangles with floral accents by Erika Lyons and Guess are great gift ideas as well.

Wrap the love of your life in your arms, and also in a trendy scarf. Add to your collection with a scarf in a lightweight fabric like silk, gauze or jersey by Charter Club. Look for great new styles, which come in a rainbow of colors, including pink, coral, green, yellow, blue and prints by Ed Hardy. Neck wraps are in style, and so are pashminas by Jones New York.

Time may have stood still during that first encounter, but now give your love the gift of time with the most fashionable watches around. This Valentine's Day, think color and florals. Look for watches with colorful bands for both women and men from Kenneth Cole and Nautica. There will also be plenty of color on watch faces from Guess and G Shock. Love is in the air on Valentine's Day and on watches with theme dials such as butterflies, hearts and flowers from Lucky Brand, Anne Klein and Fossil.

Shower your sweetheart with kisses and the top fragrances of the season. For the classic woman, try Ralph Lauren's Romance Always Yours. He or she will know they're The One by Dolce and Gabbana. Ladies, crown your man king with I Am King from Sean John, exclusively at Macy's.


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Saturday, January 24, 2009

HSBC Colombo Fashion Week 2009 begins from Feb 19


HSBC Colombo Fashion Week 2009 takes another step forward in its long term plan to uplift the Sri Lankan fashion industry. Unlike other fashion events, these shows go beyond entertainment and celebrity value to deliver upon a far more significant intent.HSBC CFW 2009 is being held in association with Taj Samudra, the host hotel for the 14 Sri Lankan designers and 7 international designers whose collections will be seen on the 19th,20th and 21st February by an exclusive audience of invitees only. Sri Lanka Tourism Promotion Bureau joins hands this year with CFW as a destination host, creating a strategic partnership that will work towards exploring opportunities for Sri Lanka as a destination.The collections this year will be ready for retail orders, while Sri Lankan collections will find prominent spaces at well-known Sri Lankan retail stores. The newcomers to the show this year are Kanchana, Sarani, Charani, LICC and another 4 collections which will be unveiled at the event. The other Sri Lankan designers who will be presenting are Prabath, Middle Finger, Yoland Aluvihare, Sonali White, Asanga and Darshi Keertisena. “We aim to complete the cycle with our Sri Lankan designers, assisting them to take their designs beyond the ramp; to begin designing as per trends, and with the end consumer in mind. This results in attracting retailers to their garments, for them to reach that fashion customer. It completes the commercial infrastructure and thereby allows them to develop as designers and sustain themselves.” says Ajai Vir Singh, Founder of HSBC Colombo Fashion Week. “Fashion industries in South Asia have made notable progress and we need to start by keeping pace with them and then moving ahead. This is why it is important to invite the international designers to be a part”, he added by saying. With seven respected designers from Pakistan, Bangladesh and India being invited to present their collections, designers and audiences alike are sure to be inspired by all that is available from South Asia, as well as recognize the consumer value and relevance to both the local and world market. The interest shown by the designers is evidence of their confidence in the success of the event. Raghuvendra Rathore from Jodhpur, India, worked with Donna Karan, Oscar de la Renta and Bill Blass before becoming known for his timeless style, extraordinarily tailored bandhgalas and for contemporizing the Jodhpur trousers. Rizwan Beyg from Pakistan was named ‘One of the 100 most influential Asians’ by Ahlan, a Dubai lifestyle magazine. His high profile clients include HRH the late Princess Diana, HRH Princess Sarvath of Jordan and Jemima Khan and his collections have graced the most prestigious catwalks around the world.

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Friday, January 23, 2009

‘La Belle Epoque’ Spells Feminine Allure And Classic Styling



Award winning Eternal Spirits are one of the UK’s most talked about corsetry specialists, offering a unique range of traditionally made, handcrafted corsetry, lingerie and bridal wear. Dressing international ‘A’ list starlets such as Dita Von Teese, Leona Lewis, and Sophie Dahl.

Creating beautiful seasonally driven conceptual collections that appeal to women of all ages and genres, Eternal Spirits offers the wearer a bespoke essence of true feminine allure and classic styling. The diversity of inspiration promises collections that are seductive and chic, serious and playful, classic and sexy.

Presenting A/W 2008 an elite womenswear collection entitled ‘La Belle Epoque’ a period in European history that began during the late 19th Century and lasted until World War 1. It was considered the ‘Golden Age’ . The colour palette is derived from peacock feathers - where metallic golds, bronzes and chocolates meet jewels such as emerald, peacock, violet & greens.

Luxurious silks, leathers and traditional wools combine to cherish the world of all that is old. With old English tailoring influences mixed with Parisian elegance. Adorned with Swarovski crystals, pearls and peacock feathers. ‘Wonderland’ for S/S 2009 is inspired by the quintessential English eccentricity and traditions of luxury and tailoring.

The feel of the collection is Afternoon tea in an English Garden with The Mad Hatter and The Queen. An eccentric mix of silks, tweeds and laces with details such as silk covered buttons, pleating, Swarovski crystals and hand embroidery offer their most exquisite collection yet.

A vintage colour palette of mink, sage, oyster, ivory, duck egg blue and ballet pink creates a soft and feminine collection for the boudoir. To coincide with ‘Wonderland’ is ‘Fairytale’ the new range of Bridal and Evening gowns offered solely through the Eternal Spirits Bridal Parlour, Nottingham.


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Thursday, January 22, 2009

'Its Time To Change Our Wardrobe' Apparel Trends Forecast - 2009/10


Hardly a month has lapsed, since the dawn of 2009. As per the adage, "Ever-changing is the unchangeable law", apparel segment is not an exemption. Whether or not, we are conscious about the fact, our everyday decision of what to wear depends to a considerable extent on the current apparel trends. Generally two basic facts fuel the change in apparel trends; novelty and conformity. Everyone likes to wear something new, and simultaneously, many of us like to keep pace with our traditional attires as well. While there is no crystal ball to have an appropriate forecast, runways, and ramp shows can be helpful in predicting the trends.

This year will see vibrant and dynamic shades and apparel patterns which does not have a trace of the previous year. On the contrary, a few other trends emerge, which will pull out old clothes from the back of the closet. Colors themes revolve around jewel tones and tinted neutrals. Natural fabrics like organic cotton in hues of vanilla to a hint of deep blue will be seen. Simultaneously, rich and vivid colors ranging from red, gold, to black with an Eastern influence will also be in fad. Womenswear is filled with darkened decorum and floral patterns. Menswear is getting a feminine makeover in delicate fabrics. Shawl collars, and asymmetrical hems will put a twist on every piece of clothing.

Apparel colors are more of neutrals. Hues of mineral and stone provide a solid and natural base with solar orange and hot pink. Pink or magenta will be the color of the year. Followed by this will be the combination of black and white. Bordeaux, aubergine, and deep purples will also be seen of fashionable attires. Fuchsia red will be a great shade for cool skin tones. Skits, shirts and day dresses will be seen in bold colors to soft hues. Tunics and dresses will be seen in gorgeous designs and bold colors. Basics like skirts and pants will be in soft neutrals paired with new spring colors.

The old 'mix-and-match' look will make a re-entry. The secret of dressing well and also in a reasonable small budget depends on the choice of wardrobe with coordinated colors, and shapes that are interchangeable. Ensembles such as skirt, and pant sets allows mixing and matching, making a perfect capsule of clothing for oneself. A basic bottom with new tops or shirts will give a completely different look each day. This will give an unpretentious and remarkable appearance.


Apparels with floral prints will be in full bloom, this year, especially this spring and fall. Floral outfits are the best to welcome the season of spring. Frocks with crisp lines and bold shoulders will bring back the 'dynasty days'. For women who are fond of ethereal styles, goddess frocks with floral prints will be seen in store racks. An imbalance in neck to the hemline will be seen.



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Monday, January 19, 2009

Watches From HAUTLENCE With Masculine & Rugged Looks

HAUTLENCE, one of the most coveted Swiss luxury watch brands, highlights its amazing evolution with the introduction of the HLS Collection. The new HLS01, HLS02 and HLS03 models are more masculine and rugged than the previous models but show originality in every detail. These models are interpretations of a strong and unique concept that takes watch making technology a step further.

The latest HLS timepieces have rubber straps and brushed steel which gives them a more contemporary look. The uniqueness in telling time using these instruments lies in the double device of a jumping hour coupled with a retrograde minute display which creates a three-dimensional timekeeping experience all within a distinctive case.

The small seconds hand is in a little dial at 5 o’clock while the intriguing rods, evocative of yesterday’s trains, drive the jumping hour. When the minute hand reaches 60 minutes, a device activated by a central spiral causes the end of the rod to arm a small spring with an inertia block that, in turn, drives the rotation of the hour disc. The HLS01, HLS02 and HLS03 models are produced in the limited edition of only 88 pieces and come in titanium, white gold and pink gold with alligator straps and rubber bands. The watches are water resistant to 50 metres and have sapphire crystals.

In tune with the HAUTLENCE philosophy, these timepieces are built around the caliber and follow the best Swiss watchmaking tradition keeping the overall design in the minimalist style. The exterior components then receive their punches and finishes, which make each case a totally unique product. Soft and aggressive, elegant and original, futuristic and provocative in its design, , the HLS01, HLS02 and HLS03 are syntheses of art and advanced technology, travelling along the boundary where beauty and strength merge.





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Saturday, January 17, 2009

Damas Joins Hands With WGC To Offer Enticing DSF Deals

Damas, the leading international jewellery retailer in the Middle East, in association with World Gold Council is offering 20kg gold in retail promotion during the 32-day Dubai Shopping Festival (DSF).

On every purchase of gold and jewellery worth Dh500 at one of the participating Damas stores, the customer will be entitled to one raffle coupon and enter into a daily draw to win gold. This mega promotion offered during the biggest regional shopping bonanza will give five shoppers the chance to win 100gm of gold every day and four lucky winners will also get an opportunity to win the grand prize of 1kg gold each.

Tawhid Abdullah, Managing Director of Damas, said: "During DSF, we witness at least 40 per cent increase in retail activities across our outlets. Damas as a support sponsor of DSF has once again entered in this annual event with the commitment to support the initiatives of Dubai Government to promote tourism in the city. Thus on this occasion, on behalf of Damas, I wish to extend our felicitations to the DSF authorities and the government of Dubai for holding this mega event with a lot of success year-after-year and supporting our retail initiatives.”

He added Damas has always created a lot of buzz during DSF by providing shoppers a rewarding experience and an opportunity to win big. “Though the world is passing through an economic meltdown but I’m sure more and more people will buy gold as it still is considered to be the safest investment,”he said. “Being an enthusiastic partner of the Dubai government, every year during DSF we reward our shoppers through great offers and this year is no different. The festival has grown rapidly in size and scope to become the largest and most dynamic festival of its kind in the world. It organizes hundreds of events, which are enjoyed by people of all ages. Thus once again we are offering the best promotions to benefit our patrons during this shopping extravaganza.”

Dubai has earned the title of ‘City of Gold’, and the continuous marketing efforts of retailers such as Damas and the World Gold Council and the annual promotions of its partners play a large role in creating awareness of this prestigious title locally, and internationally. The council has worked closely with the DSF authorities to promote Dubai as the main centre of gold in the region, since the launch of DSF.




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Friday, January 16, 2009

Camisole Sets - Sexy Lingerie At Its Best ! ! !

A new trend in wearing camisole tops as outerwear is partly responsible for camisole sets enjoying a surge of recent popularity. Camisole sets, like many sexy lingerie items, have a rich and varied history. Provided here is a brief look at the history of camisole sets.


Chemises Besides loincloths, chemises are perhaps the oldest known form of underwear for both men and women. Historically, chemises were long, simple pieces that were worn underneath the clothes of both men and women, beginning in the medieval era. Although chemises never really disappeared until the early 20th century, changing fashions required variants on the chemise to be created. Perhaps the biggest changes in the history of lingerie occurred with the rise of the corset.


Of Corsets and Camisoles Corsetry began in the Renaissance period, when straight, boyish figures went out of fashion and décolletage became the new ideal. Corsets of this era were fairly rudimentary and fit easily underneath the chemises of the time. As corsetry became more elaborate and dress styles changed, however, it was necessary to find a garment that would hide the corset without adding unwanted bulk. The solution was the camisole. Camisole sets, however, were far in the future.


By the Victorian era, a tiny waist and large bosom were considered the height of fashion. This effect was achieved through the tight lacing of heavy corsets. However, traditional chemises were quite long, effectively hiding the corset but adding the illusion of weight. The new camisoles, by contrast, were short and light. They easily hid corsets but were not bulky. Camisoles quickly joined chemises as must-have fashion items. As modern panties had not yet been invented, however, camisole sets were not yet available.


Teddies Thanks to the increasing athleticism of young women at the turn of the 20th century, bloomers became extremely popular. Meanwhile, corsets were no longer in fashion due to mounting concerns over possible health risks. In this climate, the teddy was born. Teddies could be considered the earliest example of camisole sets. At that time, teddies were one-piece garments featuring a camisole attached to a pair of baggy shorts.


The 1920s The flapper era of the 1920s was a time for increased liberation for many women. This era marks the beginning of the sexy lingerie age. As teddies became shorter, tighter and sexier, some designers experimented with separating the two pieces. This was the beginning of modern camisole sets.




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Image Credits : geocities.com
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Tuesday, January 13, 2009

DC Fashion Industry to welcome Michelle & Obama at Inaugural Ball

Designers from the local Washington, DC fashion industry will roll out the red carpet to welcome the trendsetting Obamas to their city in the Washington DC Fashion Industry and Young Professionals Inaugural ball on January 20, 2009.

The conglomerate of designers, photographers and design houses hosting the event include Xzuberance Clothing, BluBlink Photography, BiriBelle Clothing, Gediyon Kifle Photography, Kelly Catherine Jewelry, LC Beads and ZiZi Boutique.

Beginning at 9:30pm, the event will take place at the historic President James Monroe Mansion in Washington, DC, minutes from the White House and will feature a silent auction of products from hosts' lines, a live performance by 2009 Grammy nominated singer Wayna, cocktails, dinner, a champagne bar, a cigar bar, a celebrity DJ and dancing.

Members of the Miami, New York and LA fashion industries, including designers, models, celebrities and international fashion houses are being invited to join in the celebration at the DC Fashion Industry and Young Professionals Inaugural Ball. The Obamas have made politics fashionable again, particularly the statuesque Michelle who has been compared to fashion icons Princess Diana and Jacqueline Kennedy. Michelle Obama, in particular, has also been praised for favoring and promoting American designers, and selecting to appear in clothing accessible to the average American woman.





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Monday, January 12, 2009

Contemporary Fashion From The Land Of Pharaohs

Egypt is a country of kingship and divinity. Ancient Egyptians loved fashionable clothes and other accessories. Clothing style was simple and elegant. They took a lot of care in grooming their appearance, and their garments were designed, crafted, and worn with great thought and care. Their clothing style gave them a unique cultural look in history. Egyptians designed their clothes to be light weight so as to suit the hot climate of the country. Most of their clothes were made from plant fibres. They wore clothes made of linen throughout the hot weather.

In today's world, fads come and go for every season. But in the 3000 year old Egyptian history, fashion changed very little. During the Old Kingdom, people wore simple garments that did not require much sewing. Men and women mostly wore draped clothes, held in place by knots in the fabric, and waist belts. Their clothes were mostly white. Creme-da-le-crme people of the society wore long, pleated, and see-through robes. During the New Kingdom, fashion became more modernized, with elaborate pleats and fringes sewn in tunics and other garments. Their clothes became more decorated and complex. Clothes with intricate embroidery made its debut. During this period, the Egyptians were influenced by the fashion brought by Assyrians, Greeks and Persians.

Men from the 'pyramid land' were more fashion conscious than the women of their times. From the drawings, and fabric pieces found in tombs and other places, it is been found that men wore more than forty different types of garments. Men's fashion of the Old Kingdom consisted of a knee-length kilt. They were rectangular in shape, and knotted or fastened with a buckle at the waist. Kilts served various purposes, like indicating the age, and social position of the wearer. Over the kilts, men wore long pleated skirts with a pleated apron, decorated with a fringed sash. Robes were used in various designs, long and flowing. The New Kingdom fashion changed the look of Egyptian men. Application of dyes on clothes brought more colorful linen garments. Their kilt was elaborately fringed and pleated. Sashes and aprons were added to their attire to give them a complete 'fashionable' look.

Saturday, January 10, 2009

China : Shanghai Summers See High Sale Of Lingerie

During late spring and early summer, Shanghai streets turn beautiful with lingerie clad good-looking women.

Today, in Shanghai market, the average price of female under garment can be purchased within 200 to 300 yuan.

According to a survey, women buyers in the age group of 20 to 35 years, while purchasing lingerie, pay heed mainly to its function, brand, as well as design.

Body-shaping and weight-losing lingeries are the top choice of Shanghai women, that they can look bootylicious.



Fibre2fashion News Desk - China
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Friday, January 9, 2009

Ordifen Titled Most Popular Woman Lingerie Brand

Lingerie industry in China is huge, especially since most enterprises cater to high-end markets in the country. Even during these tough times innerwear industry has managed to stay afloat.

Recently, All-China Women’s Federation, China Brand Industry Federation and other Government organizations together organized the 2008 China Brand (women) Summit.

Here, election was held and Ordifen was finally awarded the title of ‘Most Popular Brand in Chinese Lingerie Industry’.

The elections, which boasted ‘fair, just and open’ practice, used modern methods of voting including general and internet balloting, evaluation by experts, as well as investigation by third party.




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Wednesday, January 7, 2009

Beautiful Lingerie Becomes Must-Have Part Of Woman's Wardrobe


American women are finally taking a cue from their French sisters and asserting the right to be sexy at any age. Beautiful lingerie has become a must-have part of every woman's wardrobe. Susan Nethero, Oprah's lingerie expert, named five must-have items of lingerie on the show this week: a date bra, a plunge/cleavage bra, a strapless bra, an elegant camisole and a matching panty. Nethero picked the Marie Jo Avero Plunge Convertible Bra, as the perfect date bra.

Are dates only for the young and single? Not at all. Married women plan dates with their husbands and love to wear sexy lingerie. Wearing a matching bra and panty set changes a woman's inner attitude, said Oprah on the show. The right lingerie can give her a sense of self-confidence. And it's not just for the young. In Europe women are considered more sexually appealing as they age, because they gain in knowledge and experience.

"The Avero Collection chosen by Oprah combines soft fabric with a beautiful embroidered lace and daisy motif," says Tomima Edmark, CEO of HerRoom.com, the exclusive online retailer for the Avero collection. "The convertible bra with contour cups is perfect for the fall fashion trends as it's suitable for wearing under knits. It's a great date bra because it can be worn with straps in the traditional manner, in a halter, or criss-cross styling."

Monday, January 5, 2009

Hottest & Sexiest EMPREINTE To Showcase Melody At Harrogate Lingerie & Swimwear

EMPREINTE, France-based specialist in bras in larger sizes, will be exhibiting its Melody line at the Harrogate Lingerie & Swimwear exhibition, which will be held in Harrogate (England) from 22 to 24 February 2009. All of EMPREINTE’s models combine seductive design with incomparable support. Its latest design is the Melody line, which is made of moulded sheer lace (up to 36G). Britain, Ireland and Nordic countries are among the brand’s major markets for exports.

EMPREINTE specialises in designing lingerie for women with larger bust sizes. Its bras are specially designed to offer stylish support – the cup material (whether tulle, lace or microfibre) always holds its shape, without the use of spandex. The back-strap material will not deform after stretching but will always retain its initial shape: it stretches 100%, as compared to 140% for standard materials.

Thanks to a specially designed pattern, the straps attach to the bra back in such a way that the middle of the back, the strap’s pull and the side of the bra are perfectly balanced. Strap elasticity is reduced to 30% (as opposed to 50% for a standard strap). The underwiring is closed, producing a slimming effect from the front, with thicker components to keep the bra perfectly in place. Each band/cup size corresponds to a specific strap width and hook height.


This ready-to-wear lingerie is designed to provide wearers with the impression that it is custom-fitted – each model is available in 40 band and cup sizes. EMPREINTE is the only underwear brand to offer such an extensive range of sizes (up to 46G).


At the Harrogate Lingerie & Swimwear exhibition, EMPREINTE will be presenting its latest Melody range, which is available in black, ivory and caramel up to size 36G. This design – a fashionable blend of opaque and transparent fabric – offers the refinement of sheer lace alongside high-tech performance. A delicate chain of lace flowers alternates with satiny mesh. Moulded to form a seamless cup, the material ensures optimal support, while a satin-covered foam strap provides the ultimate in comfort. A hint of satin trim creates a stunning neckline leading down to the bra’s centre, which is made of muslin and satin.






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Dita Von Teese Unwrap Secrets Of Lingerie Shopping


Lingerie legend Frederick's of Hollywood and holiday cover girl Dita Von Teese are unwrapping the sexiest secrets of lingerie shopping that every woman wants to know.

The company unveiled the 2007 Holiday Pin-Up Parade collection starring Von Teese in November and considers her to be the ultimate lingerie connoisseur.

"Dita is a woman who knows what she likes and wants in
lingerie and is not afraid to show it," states Frederick's of Hollywood Creative Director William Ford.

"That's why she is the perfect voice to help women embrace the idea of lingerie as a fashion staple in their wardrobe, especially over the holiday season."

This holiday, the burlesque bombshell and historic lingerie purveyor divulge exclusive tips that will truly help to Teese the Season!

Sultry Secret no 1: Wrapping Yourself Up In Lingerie Is Just As Fun As Un-Wrapping Yourself

"I love getting lingerie as gifts because you can turn yourself into a gift, wrapping yourself up in these things and unwrapping yourself as well," says Von Teese, who considers lingerie to be a fashion staple in her wardrobe. "Lingerie is about more than just wearing the basic foundations

to get you through the work day," comments Frederick's of Hollywood designer Annie Chang. "It's also about choosing fun, sexy, fashion forward pieces that suit your body type and personality. It's about confidence."

Sultry Secret no 2: Treat Yourself To Something Luxurious And Lacy




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Image Credits : ladywaisted.com

Saturday, January 3, 2009

Winter Lingerie Collections


Salão Lingerie Brasil (Brazil Lingerie Saloon) participates, for the third time, of the National Winter Fashion Fair (FENIN) and establishes itself as the only event exclusively made for underwear that launches fall/winter collections.

In this edition, which is happening in Gramado, from January 22 to 25, the Salão has over 50 exhibitors, ready-made clothiers who came from São Paulo, Rio de Janeiro, Ceará, Minas Gerais, Santa Catarina, Rio Grande do Sul and Goiás.

On a press conference which happened on the first day of Fenin, New Stage, the Salão promoter, said that the business expectation is to trade up to three months of production of the annual volume of the companies.

The underwear segment that includes day lingerie, night lingerie, socks, underpants and accessories comprises 6 thousand companies, produces about 739 million pieces and had na income of R$ 4.07 billion in 2006, 11% more than in 2005.

To show the news, exhibitors did an underwear fashion show at Rua Coberta, downtown Gramado, on the first day of FENIN, with several famous people on the catwalk.

Fashion News Brazil

Shanghai - Top High-End Hot and Sexy Lingerie Market

Shanghai has emerged as the dominating city in intimatewear industry, especially growing stronger in past 5 years. It has been noted that the lingerie segment in Shanghai has long history and strong roots, which have helped it to defend its position even in today’s tough trade scenario.

Although the number of lingerie enterprises in Shanghai is small, all of them are quality manufacturer, attracting huge number of clients each year. The industry consisting of less than 200 companies is worth tens of billions of yaun. Recognizing the potential of this city, various foreign brands are opting to move here.


Shanghai Association of lingerie makers has 113 member companies. Of these, Gujin Lingerie has average annual sale of nearly 3 billion yuan and Triumph registers that of over 4 million yuan.


Threeguns Lingerie obtained annual sales of 1.4 billion yuan in 2004, and Yiershuang Group surpassed 1 billion yuan.


These figures are staggering in a relatively small industry, providing stiff competition to manufacturers in other regions.


According to the information 81.25 percent of world's top lingerie brands have already settled in Shanghai. However, domestic famous brands still dominate Shanghai underwear market. Thus, Shanghai is being known as China's top high-end lingerie market.

News Source: Fibre2fashion.com

Friday, January 2, 2009

Hottest & Sexiest Kingfisher Calendar 2009 : Short Preview

Kingfisher Calender 2009 is covering the entire market in almost no time. These time Shots took place in the most exotic locations of Thailand. The Kingfisher Calendar promises to scorch and soothe your senses for the next year 2009. The Kingfisher Calendar 2009 has been shot in the super hot and exclusive Six Senses Hideaway Resorts, Koi Samui and Yao Noi.Also promises to offer true global appeal, this year’s calendar features six international models from across the world.

This year’s hottest includes: Tamara Moss Holland from India, Nargis Fakhri from Czech Republic n Pakistan, Mimi Blix from Norway and Uganda, Katya Melnikova from Russia, Moni Kangana Dutta from India and Sunisa Jongsawat from Thailand.


Who doesn’t want to see hot models on a single platform and this is what makes Kingfisher Calendar special. So, here we show you a short preview of what is in store for you this time in Kingfisher Calendar 2009.


Calendar Producer : Vijay Mallya

Photographer:
Atul Kasbekar


Super Models :
Tamara Moss, Nargis Fakhri, Katya Melnikova, Moni Kangana Dutta, Sunisa Jongsawat and Mimi Blix



Photo Shoot Location : Six Senses Hideway Resorts at Koi Samui and Yao Noi, Thailand

Accessories by Big Brands :
Alberta Ferretti, Jean Paul Gaultier, Moschino, Diane Von Furstenburg, Lanvin, Hamilton, Canon and Moschino


Source : movieplatz.blogspot.com

Thursday, January 1, 2009

Levi's Lady Style cuts bring out sexy femininity

Levi’s Lady Style cuts two arresting new looks this spring/summer to reveal the irresistible silhouette of a lady and her alluring sensuality. The collection will highlight slender silhouettes, especially with the season’s mix of hot wide-leg and skinny jeans, and variety of tops, bottoms, and glam accessories.

Justify Full
This season, the secret in flaunting legs lies in pairing off skinny jeans with voluminous tops. At the same time, riding on the emerging trend of the wide-leg bottom, the new wide-leg jean will accentuate slim silhouettes and bring out sexy femininity. With these two arresting looks that play on proportions and shapes, ladies in Levi’s Lady Style will be able to strut anywhere with style, sophistication and confidence.


Wide-leg jean - The wide-leg jean rides high on your waistline, giving the illusion of a smaller waistline with a flat, sleek front through the v-shaped front yoke. At the same time, the widening of the jean, from the hips and thighs all the way to the bottom of the jean, emphasizes long legs.


Low rise skinny tapered jean

Ladies can also go for an ultra-slim cut with the low rise skinny tapered jean for yet another look that showcases irresistible style and sexiness. Voluminous tops are a perfect layering match, drawing attention to the slenderness of the legs.


The Levi’s Lady Style range of skinny jeans are made with fabric of a bi-stretch material that allows freedom of movement and comfort. This material will reveal the alluring contours of a woman, providing an impeccable fit for the bottom.

In addition to the skinny and wide-leg jeans, the Levi’s Lady Style collection promises new, exciting looks with its varied offering of jeans in mid- and low-rise; in straight, tapered, stacked, bootcut and flared silhouettes; and shorts in high-waist, mid- and low-rise.


Besides the usual mid- and dark toned finishes for that touch of style and class, bottoms have also been introduced in bleached, washed and acid finishes, inspired by looks prominent in the 50’s, 60’s and 70’s. Embrace the summer spirit with the hot, fun summer colors – raspberry pink, ginger white, sunfaded pink and yellow – that have been injected into the color palette. All in all, there will be a color suitable for any mood and occasion that will portray sexy glamour and charm.


Embroidery details, Swarovski pearl and crystal embellishments, rhinestone rivets, glitter buttons and sundries in gold, soft matte silver and elegant black are style details that jazz up the jeans’ irresistible feminine appeal.


Razzle-dazzle with Accessories - This season, razzle-dazzle with crystallized fashion jewelry and accessories from the Levi’s Lady Style collection. Bring on the glitz and glamour with a pair of black earrings and silver necklace made up of eye-catching crystals, or go for a crystal-studded Levi’s Lady Style watch in white or black leather, or stainless steel strap.


The Levi’s Lady Style Spring/Summer 2008 collection of bottoms, including the high waist wide-leg jean and low waist skinny tapered jean, matching tops and accessories are now available in Levi’s stores across Asia.

Levi Strauss & Co